Manager – Marketplace Growth
About this role
Manager / Sr. Manager – Marketplace Growth Be Wellness Location Experience Employment Type Function Gurgaon (In-office) 3–5 years Full Time Marketplace / E-commerce About Be Wellness Be Wellness is a science-first supplement brand focused on building products that deliver real, measurable outcomes. In a category often driven by marketing over substance, we prioritise formulation integrity, clinically relevant ingredients, and high-compliance manufacturing. We are building Be Wellness as a modern omnichannel brand across D2C, marketplaces, quick commerce and offline retail, with a focus on disciplined execution, strong fundamentals and building a trusted, enduring brand in the health space. Role Overview This is a business ownership role, not an execution-only role. You will be responsible for driving growth across Be Wellness's marketplace and quick commerce business, with Amazon as the primary focus. The role combines commercial thinking, hands-on execution and cross-functional coordination. You will own revenue, efficiency and growth across channels, and will be expected to operate Amazon as a core business unit while also contributing to expansion across other marketplaces and quick commerce platforms. Key Responsibilities Marketplace Growth (Amazon First) Own the Amazon business end-to-end as the primary marketplace growth channel. Drive revenue, conversion rate and organic visibility. Track and improve revenue, TACOS, CVR, organic share and other key marketplace metrics. Build and execute scalable growth strategies across assortment, pricing, promotions and availability. Ads & Performance Plan, execute and optimise Amazon Ads and marketplace advertising. Improve campaign structure, keyword coverage and advertising efficiency. Balance scale with profitability and identify what to scale, fix or stop. Listing & Conversion Optimisation Improve listing performance across titles, bullets, images and A+ content. Drive improvements in conversion rate, ranking and discoverability. Continuously test and refine listing content based on performance data and customer behaviour. Organic Growth & Visibility Drive keyword ranking and sustainable organic growth. Improve the share of organic sales over time. Build growth levers that reduce dependence on paid advertising. Multi-Channel Expansion Support growth across other marketplaces and quick commerce platforms such as Blinkit and Instamart. Work on assortment, pricing, availability and platform-specific opportunities. Maintain Amazon as the core channel while building a scalable multi-platform playbook. Cross-Functional & Partner Management Work closely with Design on creatives and listing assets, Content on copy and A+ content, and Supply Chain on availability and inventory. Manage relationships with platform account managers and identify opportunities to unlock incremental growth. Manage agencies where applicable, while retaining clear ownership of business outcomes. Performance Tracking & Decision Making Track performance across marketplaces and quick commerce. Translate data into actionable business decisions and clear priorities. Run regular business reviews and ensure follow-through on agreed actions. Ideal Candidate Profile 3–5 years of experience managing Amazon from the brand side. Hands-on experience running Amazon Ads and managing marketplace growth. Strong understanding of listing optimisation, keyword ranking, ads strategy and conversion improvement. Exposure to other marketplaces or quick commerce is a strong plus. Strong commercial thinking, analytical ability and ownership mindset. What We're Looking For Someone who treats Amazon as a business, not just a channel. Someone who understands what drives revenue, contribution and profitability. Someone who combines hands-on execution with commercial thinking. Someone comfortable working in a fast-moving, high-ownership environment. What We're Not Looking For Someone whose experience is limited to agency-side execution. Someone who only manages listings or ads without owning outcomes. Someone who lacks understanding of business metrics and growth levers. Someone who needs a highly structured environment to operate. Why Join Be Wellness? Direct exposure to leadership and business decision-making. Ownership of a high-impact revenue channel. Opportunity to help build and scale a modern omnichannel wellness business. High autonomy and meaningful ownership in a fast-growing brand. What Success Looks Like Consistent revenue growth across Amazon and other platforms. Improved TACOS and advertising efficiency. Higher organic contribution, better listing conversion and stronger keyword ranking. Strong execution across marketplaces and quick commerce. Clear, data-led decisions on what to scale, fix or stop.
Key Responsibilities
- Drive Marketplace Revenue
- Optimize Conversion Rates
- Manage Marketplace Efficiency
- Boost Organic Visibility
Requirements
Must have
- 3–5 years of experience